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Sharing the Pixel & Custom Conversions with the partner's business

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Written by Ofir Zodik
Updated over a week ago

Who can Perform this action?

  • Admins of 'Echo Content' business on Facebook Business Manager.

Steps for setting Content pixels

  1. Go to Facebook Business Manager.

  2. Choose the 'Echo Content Business' in the dropdown list.

  3. On the 'Users' section, choose 'Partners'.

  4. Press on the 'Add' button located right to the search bar, and choose 'Give a partner access to your assets'.

  5. Paste the Partner's Business ID.

  6. On the Assigning Assets window, mark the 'Echo Content Pixel' (under 'Datasets') with the 'Use Events Datasets' permission and mark all 27 Custom Conversions (VV>) with the 'Optimization and ads reporting (Suggested)' permission and press 'Save Changes'.

  7. On the pop-up window, choose '{Partner's Business Name} acts as an agency for my business' and press 'Next'.


Steps for setting RSoC pixels

  1. Go to Facebook Business Manager.

  2. Choose the Relevant business in the dropdown list.

  3. On the 'Users' section, choose 'Partners'.

  4. Press on the 'Add' button located right to the search bar, and choose 'Give a partner access to your assets'.

  5. Paste the Partner's Business ID.

  6. On the Data Sources window, Choose the 'PubPlus Intent Pixel' And 'PubPlus Total Value' (Do it for both pixels) (under 'Datasets and pixels') and Click 'Partners' and click 'Assign partner' Enter Partner BM ID with the 'Use Events Datasets' permission and press 'Save Changes'.

  7. On the Data Sources window, Choose the 'Custom Purchase' ('Custom Conversions') Click 'Assign partner' Enter Partner BM ID with the 'Optimization and Ads Reporting' permission and press 'Save Changes'.



And that's it!

Now the partner will receive an invitation email to approve and he is all set.

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